Firefly Music Festival has teamed up with Autograph, the Web3 brand co-founded by Tom Brady, and AEG Presents, to provide exclusive access and experiences for fans to discover at this year’s festival, taking place September 22-25, 2022 in Dover, Delaware.
As part of the partnership, brokered by AEG Global Partnerships, all wristband-holders attending the festival will have the opportunity to redeem one of five NFTs, granting them a range of exciting perks, including a dedicated entry lane and on-site festival experiences.
Additionally, all festival-goers will have the opportunity to experience Autograph’s on-site activation.
Every Firefly Festival wristband holder can collect a Firefly Lumina NFT by using their wristband or ticket code to reveal a unique NFT tier – Mint, Lilac, Coral, Sky, or Dandelion.
Each tier provides attendees with a specific perk at this year’s festival, such as VIP Weekend Passes, an Exclusive Firefly 10th Anniversary DJ Set with White Panda, Autograph Rooftop Lounge access along with Spruce Up Passes, Ferris Wheel Rides and Autograph x Firefly co-branded merchandise.
For an additional on-site experience, attendees can visit the Autograph activation throughout the festival to play a special interactive digital game. Fans can collect their NFTs in advance by visiting autograph.io to unlock the ultimate festival experience.
Autograph is an NFT platform that brings together the most iconic brands and legendary names in sports, entertainment, and culture to create unique digital collections and experiences for users around the world.
Notable Board of Director members include Sam Bankman-Fried, Abel Tesfayeaka, The Weeknd, Peter Mattoon and Michael Meldman.
“After very successful activations at Hangout and Electric Forest, we are thrilled to welcome Firefly Festival-goers into the Autograph community,” said Dillon Rosenblatt, CEO, and Co-founder of Autograph.
“In addition to providing many music fans with their first ever NFTs, we’re offering real-world benefits with each Firefly Lumina. We’re glad Autograph can play a role in deepening Firefly attendees’ festival experiences and provide fans with a digital souvenir to commemorate their weekend.”
Stephanie Mezzano, Vice President and Festival Director of Firefly Music Festival added:
“We are always looking for ways to give our Firefly attendees and avid music lovers the best experience while they are with us for four days at The Woodlands,”
“Offering fans new and exclusive ways to enjoy their favourite performances, while also giving them an Autograph NFT to take home, is a no-brainer.”