[vc_row][vc_column][vc_single_image image=”101948″ img_size=”full” alignment=”center”][vc_column_text]Snapchat has released two new features, one that allows users to video chat with up to 16 friends and another that provides the option to tag users in Stories.
The former mirrors video chat options on other platforms like Facebook Messenger, WhatsApp and Google Hangouts, while the latter is similar to Instagram’s “@” mention feature.
While 16 people can take part in in a group video chat, 32 can join using audio.
The new group chat option is being heralded as a way for the platform to “feel less like texting and more like hanging out.” Group chat members are notified to join the video chat when one member taps the video icon, but also have the option to join by text or voice.
Snap stated,
Today, we’re making Chat even more fun. Now you can video chat with up to 16 of your friends at one time. Just tap the video camera icon in a Group Chat to get your friends together! Friends in the Group Chat will receive a notification inviting them to join.
For professional communicators, the group video chat feature could be a quick way to touch base with teammates while onsite at a live event, or a fun avenue through which to connect brand advocates, volunteers or influencers creating Snapchat content on behalf of a brand.
The second feature of interest to brand communicators is the ability to tag other Snapchat accounts in Stories. The feature, similar to a longstanding Instagram Stories capability, could go a long way toward building audiences and connecting likeminded users.
Tagging another user initiates a “swipe up for more” option that displays the tagged account’s handle and an Add button. The feature could let brands call out individual employees or followers in Stories, or promote influencers’ content.[/vc_column_text][/vc_column][/vc_row][vc_row css=”.vc_custom_1490465819137{margin-top: 5px !important;margin-right: 5px !important;margin-bottom: 5px !important;margin-left: 5px !important;border-top-width: 5px !important;border-right-width: 5px !important;border-bottom-width: 5px !important;border-left-width: 5px !important;padding-top: 5px !important;padding-right: 5px !important;padding-bottom: 5px !important;padding-left: 5px !important;background-color: #f4f4f4 !important;border-left-color: #eaeaea !important;border-left-style: groove !important;border-right-color: #eaeaea !important;border-right-style: groove !important;border-top-color: #eaeaea !important;border-top-style: groove !important;border-bottom-color: #eaeaea !important;border-bottom-style: groove !important;}”][vc_column width=”1/3″][vc_single_image image=”97858″ img_size=”full” alignment=”center”][vc_single_image image=”96823″ img_size=”full” alignment=”center” onclick=”custom_link” img_link_target=”_blank” link=”https://play.google.com/store/apps/details?id=com.snapchat.android&hl=en”][/vc_column][vc_column width=”1/3″][/vc_column][vc_column width=”1/3″][vc_column_text]Version: Varies
Updated: April 2, 2018
Category: Social
Price: Free
Requirements: Varies
Developer: Snap Inc
Contains Ads: Yes
In-app Purchases: Yes[/vc_column_text][/vc_column][/vc_row][vc_row css=”.vc_custom_1490466250603{margin-top: 5px !important;margin-right: 5px !important;margin-bottom: 5px !important;margin-left: 5px !important;border-top-width: 5px !important;border-right-width: 5px !important;border-bottom-width: 5px !important;border-left-width: 5px !important;padding-top: 5px !important;padding-right: 5px !important;padding-bottom: 5px !important;padding-left: 5px !important;background-color: #f4f4f4 !important;border-left-color: #eaeaea !important;border-left-style: groove !important;border-right-color: #eaeaea !important;border-right-style: groove !important;border-top-color: #eaeaea !important;border-top-style: groove !important;border-bottom-color: #eaeaea !important;border-bottom-style: groove !important;}”][vc_column width=”1/3″][vc_single_image image=”97869″ img_size=”full” alignment=”center”][vc_single_image image=”96825″ img_size=”full” alignment=”center” onclick=”custom_link” img_link_target=”_blank” link=”https://itunes.apple.com/us/app/snapchat/id447188370?mt=8″][/vc_column][vc_column width=”1/3″][/vc_column][vc_column width=”1/3″][vc_column_text]Version: 10.28.0.25
Updated: March 20, 2018
Category: Photo & Video
Price: Free
Requirements: iOS 10.0 +
Developer: Snap Inc
Contains Ads:Yes
In-app Purchases:Yes[/vc_column_text][/vc_column][/vc_row]