BBM Channels lets customers chat with other BBM users about topics that interest them. Customers can join channels about a range of topics from products, hobbies and sports to entertainment, fashion, cars and more.
Channels can be created by brands, businesses and BBM customers alike and are a great way to communicate directly and immediately with people who share common interests in the broader BBM community.
By posting to their channel, channel owners immediately reach their subscribers with a message that can spark discussions.
BBM Channels is integrated into BBM and every now and then BlackBerry will promote a specific channel. With that in mind, the company today announced that they recently launched the new channel BBM LIFE – a new daily content channel for BBM users in Indonesia.
BBM is still a popular app in Indonesia and BlackBerry state,
“We’re establishing a commercial ecosystem around chat in Indonesia, adding a host of services to BBM, the country’s most popular messaging app. BBM LIFE is the latest in the lineup.”
“We’re partnering with the biggest bloggers and content providers in Indonesia to bring you great information about travel, food, and gaming, as well as entertainment, humor and news.”
BlackBerry point out that current partners to the are MBDC Media and its properties, including entertainment and humor site Malesbanget.com, VIVAnews, one of Indonesia’s biggest news sites and Hipwee, a social news site covering entertainment, relationships, travel and inspirational articles
Coming soon to the channel is Qraved mobile food ordering app that includes culinary news, dining guides and restaurant reviews and information.
Interested users in Indonesia can subscribe to the BBM LIFE Channel at C0022442C.
