BlackBerry has announced a new partnership with social media management software and services company Hootsuite that allows the BBM Channels app to be used in the Hootsuite dashboard.
Andrew Sorokovsky of Hootsuite stated:
The BBM Channels app for Hootsuite makes it easy to incorporate your BBM Channel strategy into your overall social media initiatives. You’re now able to share posts from Twitter and Facebook directly to your BBM Channel with just a few clicks, so you can always keep your Channel up-to-date with the most immersive content and conversations.
Alternatively, when a particular photo or update creates a high volume of replies and likes within your BBM Channel community, you can quickly re-post the content on Twitter or Facebook to further amplify the message and drive engagement on those networks as well.
The app allows Channel publishers to take control of theirr BBM Channel from the convenience of the Hootsuite dashboard. You can edit your channel settings to create the best experience for yourself and your community.
The app is free for all Hootsuite users and BBM Channel owners, and is now available in the Hootsuite App Directory. Ironically, there is no Hootsuite BlackBerry native app available.
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