BlackBerry today announced the launch of The Crisis Communications Specialization, a new opportunity for BlackBerry Solution Providers.
The Crisis Communications Specialization is built on BlackBerry AtHoc, the companys crisis communications platform and is geared towards BlackBerry partners with a proven track record of successful software deployment in industries with critical life-safety requirements, the initiative also offers partners an AtHoc training curriculum for sales, technical support, and integration.
BlackBerry’s end goal is to build a trusted worldwide network of AtHoc-certified channel experts and have already made great progress with Australian-based crisis communications firm Crisis Shield (formerly Briggs Communication.
Together, BlackBerry and Crisis Shield have developed an initiative known as The Melbourne Shield, which allows Melbourne-based organizations and institutions with a duty of care to stay connected with one another during an emergency.
Concurrent with BlackBerry’s announcement today, three new Australian organizations have joined the Melbourne Shield program, working together to create safer workplaces and a safer city.
Crisis Shield Managing Director Alan Briggs explained,
“Our clients, especially those with a duty of care, are increasingly looking for ways to create a secure environment for their people and limit disruption to business,”
“Crisis Shield is working with BlackBerry, combining our expertise in crisis communications with the BlackBerry AtHoc platform, including our Melbourne Shield people safety initiative. With our unique skill set, Crisis Shield will now be pursuing the accreditation to become BlackBerry’s first Crisis Communication Specialist partner.”