The city of Miami has partnered with Time, Mastercard, and Salesforce to launch a collection of 5000 NFTs created by local artists.
Through the collaboration, the City of Miami will unveil a unique collection of nearly 5,000 NFTs designed by 56 local Miami artists, representing the city’s 56 square mile area.
Holders of these NFTs will benefit from access to Mastercard’s Priceless Miami program, which provides unique experiences, from one-of-a-kind events at local Miami restaurants to curated, unforgettable private tours of Miami cultural institutions and other memorable activities.
Mayor Francis X. Suarez stated:
“I am thrilled to be partnering with TIME, Mastercard and Salesforce on this initiative.
The City of Miami has been on the vanguard of the web3 revolution and we will continue to employ these new technologies to support our existing businesses while attracting new ones, raise capital and provide experiences for our citizens and those visiting this great City.
At the same time, we can also use this novel approach to support local artists and charities.”
The project will use 56 local Miami artists to make 5000 unique NFTs representing the 56 square miles that incorporate Miami and Miami Beach. Each artist will fashion NFTs representing each square mile of the city limits.
Holders of the NFTs will gain entry to Mastercard’s Priceless Miami program. This exclusive program entitles the holder to unparalleled experiences in the city, including organized culinary experiences at some of the city’s premier restaurants.
Other utilities include private tours of prestigious Miami cultural institutes such as art galleries.
Raja Rajamannar, Chief Marketing & Communications Officer of Mastercard, stated,
“This new initiative demonstrates the powerful intersection of collaboration, creativity and commerce.
We’re thrilled to join forces with local Miami businesses and provide greater utility and benefit of NFTs by offering Priceless experiences to the citizens of Miami and those visiting this dynamic city.”
This initiative is anticipated to launch in December 2022 and will be on the Ethereum blockchain following its move from Proof of Work to Proof of Stake, a change that will reduce the initiative’s carbon emissions by an estimated 99% or more.
Application details for interested artists and more information on the NFT drop will be announced in the coming months.