By now, most of us have heard the words NFT (Non-Fungible Token) and Metaverse, two of the hottest topics on the market.
Marketing
Marketing
Vodafone has launched ‘Digital Marketing Boost’, a new offer rewarding small office/home office business customers with a £200 social media advertising credit to help them grow online and reach new customers.
Huawei, has expanded its advertising business in Europe with the roll-out of the Huawei Ads platform and partnership program for agencies and app publishers.
O2 has launched its first ever Christmas brand advertising campaign. Launching in OOH, social channels, including a YouTube masthead takeover.
O2 has marked the arrival of its new brand platform, Bubl, by taking the robot to TikTok. In the first ever robot dance on TikTok, O2 launched the O2BublDance Duet Competition on Thursday 17th September to showcase how O2 is there to help you whenever – even when its learning the latest dance routine.
Blis has today announced an exclusive partnership with O2 that will give clients exceptional accuracy and scale when advertising online. The proposition, Telco-powered Targeting – together with O2, will use aggregated and anonymised customer behaviour data to match websites with audience segments.
O2 has launched a new creative platform, in a new positioning that OS says is the company returning to its roots; "a brand and business that’s obsessed with putting customers’ first", building on its industry leading levels of customer loyalty through a completely new creative direction with the introduction of Bubl.
