The Federal Trade Commission will host a workshop on November 16, 2015, to examine the privacy issues around the tracking of consumers’ activities across their different devices for advertising and marketing purposes.
Google has opened its first Google Shop in London. Based at Currys PC World on London Tottenham Court Road, the shop will sell Google's latest range of Android phones, tablets, Chromebook laptops and Chromecast TV services.
SAP today announced that the company plans to release enhancements to its SAP hybris Marketing solution, specifically designed to help communication service providers (CSPs) simplify their B2C and B2B customer engagements while improving the effectiveness of their marketing operations.