Research from O2 Business, in partnership with Retail Economics, reveals how the dramatic increase in online shopping has fast-forwarded the way that customers want to shop – signalling an imminent change in the retail sector.
Three UK launched its 5G service in London earlier today, promptly causing EE to file a complaint with the Advertising Standards Authority (ASA) claiming that its slogan, "If it's not Three, it's not real 5G", is misleading. EE is seeking a ban on the ads because they clearly imply that alternative networks' 5G are inferior by comparison.
O2 has become a partner of The Big Night In Appeal, a joint initiative and event which will see the BBC’s biggest charitable partners, BBC Children in Need and Comic Relief, come together for the first time.
O2 has launched its first ever Christmas brand advertising campaign. Launching in OOH, social channels, including a YouTube masthead takeover.
The General Court of the European Union has annulled a European Commission ruling blocking a merger between O2 and Three on competition grounds, following an appeal from the latter.
O2 has teamed up with livestream business Driift to offer customers access to Glastonbury Presents: Live at Worthy Farm through Priority. The exclusive offer gives customers the opportunity to get tickets to the must see music event, on O2.
O2 Business has launched Spatial Insights, a new technology that uses video analytics and Artificial Intelligence to provide a slick and efficient experience for customers in retail stores and other public spaces.
O2 launched their greenest-ever Priority rewards campaign Thursday as part of its commitment to become the UK’s first net zero mobile network operator, by 2025. Launching to coincide with Earth Day on 22nd April, the O2 vs CO2 campaign aims to drive awareness of O2’s environmental ambitions and encourage others to make more sustainable choices.
·
O2's 5G network is now available to customers in 108 UK towns and cities, with new locations now live including Milton Keynes, Ipswich and Chelmsford.
O2 has launched its Black Friday deals a day early, with savings of up to £400 on some of the most popular flagship devices from the likes of Apple and Samsung.
The Competition and Markets Authority (CMA) has approved the proposed £31bn merger between Virgin Media and O2 following an extensive investigation focusing on wholesale services.
O2 has completed a project funded by Innovate UK, the UK Government-funded innovation agency, and the Centre for Connected and Autonomous Vehicles (CCAV) to support the development of cybersecurity testing capabilities.
